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Best CRM tools for wedding planners and wedding industry businesses

Running a wedding business means it’s your job to wear a lot of hats. You become the lead planner, communicator, admin assistant, marketer, and everything in between. After working with over 40 incredible wedding professionals as a virtual assistant, wedding planner assistant, and social media manager, I’ve seen just how crucial it is to stay […]

5 Reasons why you need to be using social media for your wedding business

5 Reasons why you need to be using social media for your wedding business.

Social media is one of the most powerful tools for growing your business today, especially in the wedding industry. Every day new brides-to-be are searching for inspiration, vendors, and reassurance that they’re making the right choices. If you’re not leveraging a strong social media strategy, you’re missing out on a huge opportunity to connect, engage, […]

2025 Wedding marketing strategies you NEED to know as a wedding business owner

2025 Wedding marketing strategies for wedding businesses

The wedding industry is constantly evolving, so keeping up with the latest marketing trends is key to attracting new clients and maintaining a strong online presence. In 2025, couples are looking for more than just beautiful weddings – they want to connect with the experiences, emotions and real stories behind them. To stay ahead of […]

Best practices for marketing your your wedding business in 2025 

wedding business

Wedding marketing is the key to setting your business apart and attracting your dream clients. A new year means fresh opportunities, and I’m so excited to share how you can set yourself up for success in 2025. Whether you’re aiming to book more clients, simplify your workflows, or just feel more in control of your […]

10 Social Media Content Ideas for Wedding Photographers

10 Social Media Content Ideas for Wedding Photographers

Looking for social media content ideas for wedding photographers? It’s easy to feel stuck when it comes to keeping your feed fresh, but the truth is, your work is already full of incredible content waiting to be shared! From real wedding stories to behind-the-scenes glimpses, these ideas will help you connect with your audience, show […]

Endless B-Roll Content Ideas for Wedding Planners

Endless B-Roll Content Ideas for Wedding Planners

Ever wish you had an endless bank of B-roll content that perfectly captures each wedding and showcases the real magic behind your wedding planning business? The challenge isn’t just in recording the content; it’s knowing what to focus on. But once you have a solid list of go-to B-roll content ideas for wedding planners, creating […]

How to Market to Wedding Planners as a Wedding Supplier

Wedding social media manager for wedding suppliers and wedding planners

Ever wondered what the secret is to becoming a wedding planner’s go-to supplier? I’ve been there too, wondering how to get noticed and build those valuable connections that lead to consistent bookings for your wedding business. The key? Building genuine, friendly relationships with wedding planners who can open doors for your business and vice versa. […]

Top 5 Equipment Essentials for Wedding Content Creation Gear

Wedding content creation gear

Are you stressed about capturing all the incredible moments at weddings, knowing how it could benefit your business but not sure what wedding content creation gear you need? I totally understand which is why I am sharing with you my top 5 content creation equipment you need to have in your wedding day bag. You […]

How to use hooks in your blogs and social media

How to use hooks in your blogs and social media

What if your content could instantly grab attention from your ideal clients and drive action? What if I told you it could happen by using the right hook at the start of your blog? Curious to find out more — keep reading!   When it comes to creating content as a wedding industry professional, I’ve […]

Do you really need a wedding day content creator?

wedding content creator

Imagine having stunning photos and videos that capture every magical moment of the weddings you work on, effortlessly filling your social media with fresh, captivating content. Sounds amazing, right? Let’s dive into why hiring a content creator might be the best move you make this year. With the rise of platforms like TikTok and Instagram, […]

Do You Need Business Insurance If You Are A Wedding Professional?

Small business owners business insurance

Ever wonder what happens if something goes wrong at one of your events? That’s where business insurance comes in. Today, we’re diving into a topic that might not be the most glamorous but is absolutely essential—business insurance. Let’s chat about why it’s so important and how to make sure you’re covered for any surprises. Yes, […]

Why You Should Be Using a Social Media Manager Platform for Your Wedding Business

Social media manager platform ideas

When it comes to marketing your wedding business on social media, you’ll be well acquainted with the “consistency is key” mantra. Staying consistent is often the biggest hurdle that we face. Having to maintain a consistent posting schedule means having enough content to share and knowing exactly when to share it. Luckily, there are some […]

Social media post ideas for wedding florists 

Social media post ideas for wedding florists

Can we start with a bit more of a hook that is to do with post ideas. Like ‘Are you are a wedding florist that hates creating social media posts and is always running out of ideas? Then this blog is for you’ As a wedding florist you have an abundance of content that you […]

How to have endless content to share on Instagram

Tripod content for Instagram social media

Creating a steady stream of engaging content for Instagram might seem daunting, but with some planning and creativity, it can be manageable! I’m excited to be sharing with you some practical tips to keep your Instagram feed buzzing with fresh content ideas. Dedicate content creation days Think of dedicating a day each month to content creation […]

Why Content Creation is Essential for Your Wedding Business

Wedding ceremony content creation

Content creation for wedding business is a vital part of your marketing strategy. It’s a free and effective way to showcase your work, connect with potential clients, and build your brand. Social media platforms like Instagram and Pinterest are particularly powerful for wedding businesses because they are highly visual. With beautiful imagery and engaging content, […]

Learn How To Capture Behind-The-Scenes Wedding Content

Learn How To Capture Behind-The-Scenes Wedding Content

I’m thrilled to sharing some exciting news and top tips about how to capture behind-the-scenes wedding content. For those of you who don’t know me, I’m a wedding day content creator who captures authentic and candid behind-the-scenes footage for wedding suppliers on wedding days. If you are a wedding professional that always has no content […]

What is a Wedding Content Creator?

Wedding content creator

We can thank TikTok and Instagram for the surge in Wedding Content Creators, but they are more than a passing trend. With the desire to connect more authentically on social media becoming more prevalent and the next generation of couples more connected to social media, it’s no surprise that Wedding Content Creators are becoming more […]

Top 10 Social Media Ideas for Wedding Planners

social media ideas for wedding planners

As a wedding planner, navigating the world of social media can be exhausting and overwhelming. However, with the right social media ideas for wedding planners, you can effortlessly enhance your online presence and captivate potential clients.  From real wedding highlights to behind-the-scenes sneak peeks, here are 10 creative strategies to elevate your social media game. […]

How to Attract Your Ideal Wedding Client

how to find your ideal wedding client

If everyone is your ideal wedding client, then no one can be your ideal client. You’ve probably heard this before as a wedding business owner and it’s true. We’d like to imagine our businesses appeal to every engaged couple, making our services an endless hot commodity, but that’s simply not possible. If we don’t know […]